For the 2015 Tubman Annual Report we focused on all of the ways Tubman makes a difference in the community. Tubman, the largest provider of services preventing domestic violence in Minnesota, provides many services and opportunities to women, men, youth and families who have experienced relationship violence or other forms of trauma. Our theme, Building Strong Bridges, took on many different meanings and connotations as we developed the annual report.
To best bring the annual report’s theme to life we created word cloud illustrations based on textual analysis of previous years’ annual reports. The word count created size hierarchies which we used to create the specific illustrations in the report.
We are honored to partner again with such a great organization to create the 2015 Tubman Annual Report.
Writing: Susan Pagani
Design and Illustration: Carla Januska, Smart Hive