Our work

01. US Government Organizational Chart

02. Minneapolis Parks Ecological System Plan Topics Infographic

03. Connected Bodies Infographic

04. Presenting Trend Storytelling

05. Aveus Strategy Presentation

06. Thompson Reuters Social Media & Lawyers Infographic

  1. 01. US Government Organizational Chart

    US Gov Org Chart Sankey - Smart Hive

    As I have become more politically active I have recognized the enormous learning curve encountered by anyone trying to […]

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  2. 02. Minneapolis Parks Ecological System Plan Topics Infographic

    Minneapolis Parks Ecological System Plan Topics – Smart Hive

    The Minneapolis Park and Recreation Board (MPRB) and Mississippi Watershed Management Organization (MWMO) are creating an ecological system plan […]

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  3. 03. Connected Bodies Infographic

    Connected Bodies - Smart Hive

    The Connected Bodies Infographic shows how humans are connected to the vast ecosystem around us as well as a broad […]

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  4. 04. Presenting Trend Storytelling

    soul food

    Smart Hive partnered with Panoramix Global to design highly-visual trend presentations. We design presentations for trend storytelling based on Panoramix Global’s […]

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  5. 05. Aveus Strategy Presentation

    Presentation for Aveus Consulting

    Aveus is a strategic consulting firm that helps companies and organizations with innovative approaches to improving customer experience. Smart […]

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  6. 06. Thompson Reuters Social Media & Lawyers Infographic

    Lawyers need social media infographic for Thompson Reuters

    Lawyers need social media infographic for Thompson Reuters was designed for FindLaw. It is part of a content marketing […]

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  1. 01. Data journalism + content marketing

    Content marketing is very popular. 88% of marketers say they use content marketing and three-quarters of all marketers plan on producing more this year. That is a lot of content being generated on behalf of brands, despite the fact that 44% of marketers are neutral on its effectiveness. Despite having a huge number of forms of content to deliver—blogs, videos, infographics, slideshows, articles, listicles, webinars—the effectiveness of the content is really dependent upon the story of the content itself. If a brand’s story isn’t worth telling, is it really worth a listicle or motion graphic? Isn’t the real opportunity for content marketing in the data behind the story that behind the content marketing tactic? Read more →

  2. 02. A new recipe for creative work

    The classic recipe for creative work is:

    creative brief + talent = creative work

    This is an old school formula. It puts the all of the planning and intention setting in a stage separate from the creative talent it seeks to inspire. A tightly written brief asks for execution, not ideation. It directs the creative process instead of immersing the project in a process. It works wonderfully for getting large amounts of projects completed but doesn’t necessarily leave deep opportunities for real creative thinking. The challenge for large organizations that work in this method is to find ways to interweave creative thinking with planning so that they don’t always end up with the same solution over and over again. Read more →

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01. Data Visualization & Information Design

02. Content Strategy & Design

03. Creative

04. Digital

05. Communication Design

06. Social Media

  1. 01. Data Visualization & Information Design

    Visualization creates understanding and facilitates clear communication. And it’s required in today’s overstimulating world of complex ideas, complicated structures, abstract strategies, massive data, and innovative ideas. Your brand needs to tell the truth—and data visualization leverages your data to build trust with your customers.

    At Smart Hive, we start with your data; through data mining, analysis, and ideation, we discover meaning and develop clear stories that marry imagery, data, and strategic thinking, all to create powerful yet simple tools for communications.

    Work with Smart Hive to:

    • Explore my data: data exploration, analysis, insights, opportunities
    • Explain my data: process maps, flows and decision trees, user flows, personas, UX
    • Report my data: infographics, diagrams/charts, digital storytelling and data journalism
    • Interact with my data: interactive, motion data visualizations

    If you have data, you have a story. Call us to help find that story and tell it in the most engaging way.

  2. 02. Content Strategy & Design

    Today’s brands are publishers, and content strategy, design, and creation is the best way to tell your brand’s story to your customers, consumers, and colleagues.

    We create new custom content designed to get attention and engage your audiences. Our background in branding, content strategy, storytelling, design thinking, and creative gives us a unique approach to telling your story.

    Work with Smart Hive to:

    • Find my content: content strategy, content auditing, and content mapping
    • Create new content: storytelling, idea generation, campaigns, writing, design, imagery
    • Share my content: shareable social media content—posts, pins, tweets
    • Move my content: video/motion treatments, scripts, storyboarding, animation, production

    Become a thought leader, publish relevant stories, and share your content online. Call us.


  3. 03. Creative

    Your brand can’t afford to be dull, dated, or boring. Customers and consumers always want new approaches, creative surprise, and something that shines amidst the monotony of the marketplace. We create exciting, engaging creative solutions that are on brand—and that bring out the best of what you offer and why you are in business.

    With Smart Hive, use creative to:

    • Solve my problem: design thinking, user experience, creative strategy, planning
    • Engage my audience: brand campaigns, advertising, promotions, events,
    • Create my experience: web, digital, mobile, social, retail, internal
    • Design my image: identity, literature, style guides, product design, trend

    We know that aesthetic, stylistic choices can make or break your brand. Rely on us to create what’s engaging for your brand.


  4. 04. Digital

    Your brand is online, and it’s searchable and shareable. We create digital experiences—websites, apps, social content, email, video/motion—that tell rich and engaging stories with data. Digital storytelling is one of the most exciting ways to build your brand today and we do it by starting with your data and determining how it can best support awareness and engagement for your brand.

    With Smart Hive, used digital to:

    • Get my data online: websites, landing pages, digital storytelling
    • Push my data on mobile: responsive web, apps, geo-location
    • Make my data social: content creation, curation, social promotions, community management
    • See my date cinematic: motion graphics, video, presentations

    The digital landscape is multichannel and multiscreen. We think your brand and your data has a place in all of it.


  5. 05. Communication Design

    Data visualization and content creation are two of the hottest, most effective ways for organizations to better communicate their brands and build brand awareness. With them we help brands communicate complex ideas, abstract strategies, complicated structures and processes, or new products and services through relevant content that leverages creativity. But they require engaging communications.

    With Smart Hive, use communication design to:

    • Clarify my brand: branding, brand strategy, key messages, positioning, identity design
    • Communicate my brand: brand storytelling, editorial content, marketing communications
    • Share my brand: creative social media content—posts, tweets, pins
    • Visualize my brand: visual storytelling, storyboarding, video/motion

    Communicate your brand with the best possible positioning, creative strategy, messaging and design.

  6. 06. Social Media

    Our focus on leveraging data visualization, content strategy, and design builds your brand in relevant social spaces so it communicates clearly and builds awareness. Nothing is more shareable, likable, or viral than the truth when it is presented in engaging, relevant, and interactive ways.

    We can help you tell your data story:

    • Like my data: infographics, data stories, content creation
    • Share my story: content curation, community management, social media
    • Find my community: Twitter, Facebook, Pinterest, Linkedin, Google+, blogs

    Today’s data is social. Brands that are proactive and engage their customers with data build credibility and affinity.

About the hive

  • CarlaJanuska_portr_2

Carla Januska

Carla Januska is the founder and chief creative officer of Smart Hive. She is a creative strategist, director and designer focused on creating visualizations that communicate to and engage. She uses data visualization, information design, graphic design, UX, illustration and code to better tell the stories that brands and organizations ought to communicate. Visualization is the number one way we show our audiences who we are and what we do and Carla has over 20 years of experience bringing brands to life with visualization and design.

Carla is a firm believer in consistent, creative visualization of brands across multiple channels to demand attention and respect. Carla has been building strong brand touchpoints for brands a large as Post-it and GE and smaller, local brands such as Tubman and Lucia’s. Because she brings clarity and creativity to all of her clients’ marketing challenges, she provides solid solutions that meet the intangible yet critical needs of brand communication and marketing.

Carla supports businesses and organizations with complex brand and communications problems to solve and she seeks opportunities to leverage data and information through visualization to create new content, build brands and increase communication. Her background and interests include data visualization, information design, infographics/process mapping, ideation, creative strategy, creative leadership, design management, brand strategy, brand identity, brand communications, content creation, social media engagement, UX/UI design and creative code.

We’d love to learn more about your visualization needs. 


About Us

Every day we hear from people who care about the same things we care about: design and data, communications and content, creativity and code. If your projects need a team that is passionate about solving complex problems with visualization and content, contact us. We want to talk!

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The Social

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Contact Us

T: 612-702-4855

We are located in
Minneapolis, Minnesota U.S.

© 2016 Smarth Hive | Creative Minds